AI Search, GEO & AEO Add FAQ schema — step by step
Schema Markup (Structured Data)
Standardised code — typically JSON-LD, based on the schema.org vocabulary — added to a webpage that explicitly tells search engines and AI systems what the content means: this is a FAQ, this is a review, this is a local business with these opening hours. Structured data is one of the highest-leverage GEO investments because it removes ambiguity for machines.
Why it matters
It translates your content into a format machines can parse with certainty instead of guessing — often the single highest-leverage technical change available.
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