Learn · Tools
Free Tools
Interactive tools for checking how your business appears in search and AI assistants, and for sorting out the technical details behind it, from structured data to analytics tagging. Each one says plainly what it can and cannot tell you.
AI Visibility Checker
A free, guided test that checks whether your business appears in ChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot and Google Knowledge Panels, with a visibility score and your top 3 fixes.
GEO Readiness Quiz
A free 10-question quiz to find out how likely your business is to be cited by ChatGPT, Google AI Overviews and Perplexity, and what to fix first.
Schema Markup Generator
A free step-by-step builder for schema.org JSON-LD for an organisation or local business, with validation checks and install notes. It runs entirely in your browser: nothing is sent or stored.
GA4 Channel Grouping Checker
Shows which GA4 default channel group a source, medium and campaign will most likely land in, which of Google's rules matched and why, with warnings for common tagging mistakes. It runs entirely in your browser.
No tools in this category yet. Try another category or ask us directly.
Want a second pair of eyes on your results?
These tools are free to use. If you would like help interpreting what they show, our Visibility Diagnostic is a separate, paid piece of work, or you can simply get in touch.