Technical authority for a technical audience.
Digital marketing for Mining & Process Engineering
Mining and process-engineering buyers research in specialised, high-intent terms — vacuum belt filters, dewatering systems, plant commissioning — and they increasingly ask AI assistants to shortlist suppliers before they ever fill in a form. Generic B2B marketing rarely speaks their language or gets indexed for it.
What we see
Common challenges
- Deep technical keywords ("vacuum belt filter manufacturers") are underserved by generic SEO, ceding ground to larger global competitors.
- Buying committees do real diligence before contact — if your technical FAQ and product pages don’t answer their questions, a competitor’s does.
- Industry credibility is built at physical events (conferences, trade shows) as much as online — the two need to reinforce each other.
How we approach it
Our approach
- Technical SEO and content structured around the exact terms engineers and procurement teams search — not generic industry buzzwords.
- GEO work so your business is cited when someone asks ChatGPT, Gemini or Perplexity for a supplier in your specific process niche.
- LinkedIn and content programmes that turn conference presence and technical expertise into ongoing digital authority.
Real results
We took Roytec Global to 1st-page Google rankings for 22 of 31 core mining/process-engineering keywords, built their LinkedIn to 4,000+ followers, and restructured their technical content so AI models cite them as a source on complex dewatering and processing queries.
Read the full case studyRelevant services
Where we typically start.
Traditional SEO
Structured SEO packages scaled by keyword target count, from a focused 5-keyword start to broad 40-keyword and premium programmes.
Generative Engine Optimisation (GEO)
GEO built on real technical SEO and schema work, so ChatGPT, Gemini and Perplexity can find, trust and cite your business.
On-Page Issue Fixes
A foundation service that identifies and fixes on-page SEO issues, scaling from 100 up to 5,000 issues.
LinkedIn Outreach Marketing
Multi-stage LinkedIn lead generation and nurturing that reaches decision-makers and warms them into qualified conversations.
Let's talk about your mining & process engineering business.
Book a free 15-minute strategy call — we'll review your current acquisition stack and pinpoint the highest-leverage moves.