Technical authority for a technical audience.
Digital marketing for Mining & Process Engineering
Mining and process-engineering buyers research in specialised, high-intent terms — vacuum belt filters, dewatering systems, plant commissioning — and they increasingly ask AI assistants to shortlist suppliers before they ever fill in a form. Generic B2B marketing rarely speaks their language or gets indexed for it.
What we see
Common challenges
- Deep technical keywords ("vacuum belt filter manufacturers") are underserved by generic SEO, ceding ground to larger global competitors.
- Buying committees do real diligence before contact — if your technical FAQ and product pages don’t answer their questions, a competitor’s does.
- Industry credibility is built at physical events (conferences, trade shows) as much as online — the two need to reinforce each other.
How we approach it
Our approach
- Technical SEO and content structured around the exact terms engineers and procurement teams search — not generic industry buzzwords.
- GEO work so your business is cited when someone asks ChatGPT, Gemini or Perplexity for a supplier in your specific process niche.
- LinkedIn and content programmes that turn conference presence and technical expertise into ongoing digital authority.
Real results
We took Roytec Global to 1st-page Google rankings for 22 of 31 core mining/process-engineering keywords, built their LinkedIn to 4,000+ followers, and restructured their technical content so AI models cite them as a source on complex dewatering and processing queries.
Read the full case studyRelevant services
Where we typically start.
Traditional SEO
Structured SEO packages scaled by keyword target count, from a focused 5-keyword start to broad 40-keyword and premium programmes.
Generative Engine Optimisation (GEO)
GEO built on real technical SEO, entity and content work, to give ChatGPT, Gemini and Perplexity the best chance of finding and citing your business.
On-Page Issue Fixes
A foundation service that identifies and fixes on-page SEO issues, scaling from 100 up to 5,000 issues.
LinkedIn Outreach Marketing
Multi-stage LinkedIn lead generation and nurturing that reaches decision-makers and warms them into qualified conversations.
Let's talk about your mining & process engineering business.
Book a free 15-minute strategy call — we'll review your current acquisition stack and pinpoint the highest-leverage moves.